Cause-related marketing and consumer cosmopolitanism: An empirical study applying construal level theory
نویسندگان
چکیده
منابع مشابه
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ژورنال
عنوان ژورنال: Journal of Marketing & Distribution
سال: 2018
ISSN: 1345-9015,2186-0939
DOI: 10.5844/jsmd.21.2_17